Apple has unveiled its groundbreaking spatial computer, Apple Vision Pro, a remarkable device that seamlessly merges digital content with the physical world while enabling users to stay connected with others. Vision Pro introduces a fully three-dimensional user interface, controlled effortlessly through natural inputs such as a user’s eyes, hands, and voice.
Powered by visionOS, the world’s first spatial operating system, Vision Pro allows users to interact with digital content in a manner that feels tangibly present within their own space. With its cutting-edge design, Vision Pro boasts an ultra-high-resolution display system, packing an impressive 23 million pixels across two displays. This, combined with custom Apple silicon in a unique dual-chip configuration, ensures that every experience feels as if it is unfolding right in front of the user’s eyes in real time.
“Today marks the dawn of a new era for computing,” said Tim Cook, Apple’s visionary CEO. “Just as the Mac introduced us to personal computing, and the iPhone ushered in the era of mobile computing, Apple Vision Pro introduces us to the realm of spatial computing. Built upon decades of Apple innovation, Vision Pro stands years ahead and unlike anything created before, featuring a revolutionary new input system and thousands of groundbreaking innovations. It unlocks incredible experiences for our users and presents exciting new opportunities for our developers.”
Mike Rockwell, Apple’s vice president of the Technology Development Group, added, “Creating our first spatial computer required invention across nearly every facet of the system. Through a seamless integration of hardware and software, we have designed a standalone spatial computer in a compact wearable form factor that stands as the most advanced personal electronics device ever.”
Extraordinary Experiences Redefined
Apple Vision Pro revolutionizes personal computing by redefining how users interact with their favorite apps, capturing and reliving memories, enjoying immersive entertainment, and connecting with others via FaceTime.
An Infinite Canvas for Work and Play:
Powered by visionOS, Vision Pro presents a three-dimensional interface that liberates apps from the constraints of a traditional display, enabling them to appear side by side at any scale. With Vision Pro, users can enhance productivity with infinite screen real estate, seamless access to their favorite apps, and innovative multitasking capabilities. Moreover, with support for Magic Keyboard and Magic Trackpad, users can effortlessly set up an optimal workspace or extend the powerful capabilities of their Mac wirelessly to Vision Pro, creating a vast, private, and portable 4K display with crystal-clear text.
Engaging Entertainment Experiences:
Boasting two ultra-high-resolution displays, Apple Vision Pro effortlessly transforms any space into a personalized movie theater with a screen that feels as wide as 100 feet. The advanced Spatial Audio system provides an immersive sound experience, allowing users to watch movies, TV shows, and stunning three-dimensional content. Apple Immersive Video offers breathtaking 180-degree high-resolution recordings accompanied by Spatial Audio, while an exciting lineup of immersive videos transports users to entirely new places. Vision Pro also unlocks new horizons in gaming with its spatial computing capabilities, offering a spectrum of immersive titles that transport gamers into captivating new worlds. Additionally, users can enjoy over 100 Apple Arcade games on a screen of any size, complete with immersive audio and support for popular game controllers.
Immersive Environments:
With Environments, users can expand their world beyond the physical boundaries of a room. Dynamic and beautiful landscapes help users focus or reduce clutter in busy spaces, while the Digital Crown allows for seamless control over the level of immersion and presence within an environment.
Memories Come to Life:
Apple Vision Pro features Apple’s first three-dimensional camera, enabling users to capture, relive, and immerse themselves in their favorite memories with Spatial Audio. Every spatial photo and video transports users back to significant moments, such as joyful celebrations with friends or cherished family gatherings. Users can access their entire photo library on iCloud and view their photos and videos at a life-size scale, boasting brilliant colors and spectacular details. Furthermore, every Panorama shot taken on an iPhone expands and wraps around the user, creating a sensation as if they were standing right where the photo was taken.
FaceTime Transformed:
With Apple Vision Pro, FaceTime calls leverage the surrounding room, reflecting participants’ life-sized tiles and Spatial Audio, giving the impression of conversations occurring in the same physical space. Users wearing Vision Pro during a FaceTime call appear as a personalized digital representation called a Persona, created using Apple’s advanced machine learning techniques. This Persona reflects users’ facial and hand movements in real time, enabling shared experiences like watching a movie, browsing photos, or collaborating on presentations.
Expanding App Experiences: Apple Vision Pro introduces an all-new App Store where users can discover apps and content from developers, accessing hundreds of thousands of familiar iPhone and iPad apps that seamlessly integrate with the new input system for Vision Pro. Apple’s developer community can push the boundaries even further, taking advantage of Vision Pro and visionOS’ powerful and unique capabilities to design novel app experiences and reimagine existing ones for spatial computing.
A Revolutionary Operating System and User Interface
Built upon Apple’s decades of engineering innovation in macOS, iOS, and iPadOS, visionOS was crafted from the ground up to meet the low-latency demands of spatial computing. The result is a revolutionary operating system that delivers powerful spatial experiences, leveraging the space surrounding the user to unlock new possibilities both at work and at home. visionOS presents a brand-new three-dimensional interface, enabling digital content to appear and feel tangibly present within the user’s physical world. By dynamically responding to natural light and casting shadows, visionOS helps users understand scale and distance intuitively. To enable user navigation and interaction with spatial content, Apple Vision Pro introduces an entirely new input system controlled by a person’s eyes, hands, and voice. Users can effortlessly browse through apps by simply looking at them, tap their fingers to make selections, flick their wrists to scroll, or utilize voice commands for dictation.
Apple Vision Pro also incorporates EyeSight, an extraordinary innovation that keeps users connected with those around them. When someone approaches a user wearing Vision Pro, the device creates a transparent effect, allowing the user to maintain eye contact while simultaneously displaying the user’s eyes. When a user is immersed in an environment or engaged with an app, EyeSight provides visual cues to others, indicating the user’s focus of attention.
A Breakthrough in Design
Apple Vision Pro leverages the company’s expertise in designing high-performance products like Mac, iPhone, and wearables, resulting in the most advanced personal electronics device to date. To achieve ambitious goals for performance, mobility, and wearability, Apple utilized state-of-the-art materials.
Apple Vision Pro boasts an astonishing array of technology within its compact design. A single piece of three-dimensionally formed and laminated glass serves as an optical surface, acting as a lens for the wide array of cameras and sensors needed to blend the physical world with digital content. The glass seamlessly merges into a custom aluminum alloy frame, gently curving around the user’s face. The modular system allows for a tailored fit, accommodating a wide range of individuals. The Light Seal, made of a soft textile, comes in various shapes and sizes, flexing to conform to the user’s face for a precise and comfortable fit. Flexible straps ensure that audio remains close to the user’s ears, while the Head Band, knitted as a single piece in multiple sizes, provides cushioning, breathability, and stretch. The band can be easily secured or swapped with other sizes or styles.
Unparalleled Hardware Innovations
Apple Vision Pro is designed to deliver extraordinary compute performance in a compact wearable form factor. Featuring a breakthrough ultra-high-resolution display system built on top of an Apple silicon chip, Vision Pro utilizes micro-OLED technology to pack an impressive 23 million pixels into two displays, each the size of a postage stamp. With wide color support and high dynamic range, this technological breakthrough, combined with custom catadioptric lenses, ensures unparalleled sharpness and clarity, delivering truly mesmerizing experiences. Users with vision correction needs can rely on ZEISS Optical Inserts to guarantee visual fidelity and eye tracking accuracy.
An advanced Spatial Audio system lies at the core of the Apple Vision Pro experience, creating an immersive soundscape that matches the user’s environment. Two individually amplified drivers inside each audio pod deliver Personalized Spatial Audio based on the user’s unique head and ear geometry.
In addition to the breakthrough display and advanced audio experiences, Apple Vision Pro incorporates a high-performance eye tracking system. Equipped with high-speed cameras and a ring of LEDs projecting invisible light patterns onto the user’s eyes, this system enables responsive and intuitive input.
These groundbreaking innovations are powered by Apple silicon in a unique dual-chip design. The M2 chip delivers unparalleled standalone performance, while the brand-new R1 chip processes input from 12 cameras, five sensors, and six microphones to ensure that content feels like it is appearing right in front of the user’s eyes in real time. The R1 chip streams new images to the displays within an astonishing 12 milliseconds, which is 8 times faster than the blink of an eye. Apple Vision Pro is designed for all-day use when plugged in, and the external high-performance battery provides up to two hours of usage.
Industry-Leading Privacy and Security
Apple Vision Pro prioritizes privacy and security, ensuring that users maintain control over their data. Optic ID, a new secure authentication system, analyzes a user’s iris under various invisible LED light exposures and compares it to the enrolled Optic ID data, which is protected by the Secure Enclave. This process instantly unlocks Apple Vision Pro. The user’s Optic ID data is fully encrypted, inaccessible to apps, and never leaves the device, thereby ensuring it is not stored on Apple servers.
While navigating Apple Vision Pro, where a user looks remains private, and eye tracking information is not shared with Apple, third-party apps, or websites. Additionally, data from the camera and other sensors is processed at the system level, preventing individual apps from accessing a user’s surroundings to enable spatial experiences. EyeSight also incorporates a visual indicator that clearly informs others when a user is capturing a spatial photo or video.
Apple Vision Pro Pricing and Availability
Apple Vision Pro will be available for purchase starting at $3,499 (U.S.) early next year. Initially, it will be accessible on apple.com and at Apple Store locations in the U.S., with availability expanding to more countries later in the year. Customers will have the opportunity to learn about, experience, and personalize their Vision Pro at Apple Store locations. For additional information about Apple Vision Pro, please visit apple.com/apple-vision-pro.
